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	<lastBuildDate>Mon, 30 Jun 2008 10:00:25 -0400</lastBuildDate>
	
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		<title>ADULT: June 30: Boy Butter Launches First Gay Personal Lubricant TV Commercial</title>
		<link>http://www.eworldwire.com/pressreleases/18699</link>
		<description>BBL LLC, maker of the popular Boy Butter lubricant line, is launching the first Gay Personal Lubricant Ad on Television starting June 30.

The 30-sec spot set to air in 330,000 households throughout the Los Angeles area on Monday, June 30. The TV commercial is actually two, 15-sec commercial spots back to back. The first spot is for Boy Butter Personal Lubricants, a creamy lubricant targeting the Gay market. [EWORLDWIRE]</description>
		<pubDate>Sun, 29 Jun 2008 09:52:33 -0400</pubDate>
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		<title>Boy Butter Uses YouTube in New Marketing Venture: Paperless Brochures</title>
		<link>http://www.eworldwire.com/pressreleases/17459</link>
		<description>BBL LLC, maker of the popular Boy Butter lubricant line, has begun posting video seminars at YouTube.com to promote awareness and sales.

“Over the past year, I must have traveled tens of thousands of miles all over the U.S. visiting my distributors and chain stores at their headquarters, giving educational seminars to sales staff and store managers at their general meetings,” Boy Butter creator and BBL President Eyal Feldman told AVN Novelty Business. [EWORLDWIRE]</description>
		<pubDate>Fri, 10 Aug 2007 09:38:12 -0400</pubDate>
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		<title>First Of Its Kind Gay-themed TV Ad From BBL, Boy Butter, To Air In New York And L.A. But Not In San Francisco</title>
		<link>http://www.eworldwire.com/pressreleases/16760</link>
		<description>The makers of "Boy Butter," the hot-selling Personal Lubricants, were a little nervous about launching their first TV ad campaign, so they chose markets with a high gay - and presumably Gay-friendly - population. They got the okay from every city - except San Francisco.

"The agents from Comcast in San Francisco declined to air our 'You Won't Believe It's Not Boy Butter' spot because it was deemed too controversial," says Boy Butter creator Eyal Feldman. [EWORLDWIRE]</description>
		<pubDate>Tue, 03 Apr 2007 17:11:42 -0400</pubDate>
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		<title>ADULT MATERIAL - Boy Butter Announced A New Personal Lubricant Category First Of Its Kind Water-Based Cream</title>
		<link>http://www.eworldwire.com/pressreleases/14795</link>
		<description>Boy Butter Lubes today announced the launch of two new lines of intimate personal lubricants formulated as the industry’s first water-based cream. You Won’t Believe Its Not Boy Butter and LUCKY Personal Lubricants’ lubricants enter the market creating a new category of intimate personal lubricants that are water-based, therefore latex-safe, while retaining the creamy texture that is the Boy Butter hallmark. [EWORLDWIRE]</description>
		<pubDate>Mon, 19 Jun 2006 08:44:04 -0400</pubDate>
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